Opera’s New Advertising Strategy? OperaMini vs iPhone
June 19, 2007
If you haven’t seen this video yet, be sure to do that.
http://www.youtube.com/v/4jj4pkVoV9A
Maybe that could mean war, here’s a Steve Jobs quote about iPhone:
“it is the full Internet in your pocket for the first time.”Of course, Opera wasn’t happy about that, as their Opera Mobile already do that. So they “complained” a bit, later that day Steve Jobs responded (quote):
“I apologize. I should have been more specific. Our products will be the first to allow normal, non-loser people to do these things.”Also, according to Apple, Safari 3 for Windows is much faster than Opera or Firefox. Of course, this seemed to be not so true.Well… I think that Opera is no longer a “quiet” browser. They’ve responded with a funny video about Opera Mini and iPhone. They are trying to get as many attention as possible now instead of just spreading word via it’s community. I am glad that they’ve changed the way in which they promote products. I am also almosut sure, that Apple will create something similar to this against Opera too. Maybe that means war. We will see in the future. As for now I am really happy with things they are doing now. They want attention in any price.
See Mom, we’re not a small company and we came to beat our competitors. So stop ignoring our browser, as we are here now.
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I don’t think there will be war. Just imagine Apple / Jobs would Opera - it would simply give attention to Opera and increase competition.
So maybe there will be a special kind of war: Apple says we’re the only champions simply ignoring the world around and Opera complains but nobody except already insiders and fans would hear it. Like Job’s flying to Mars with a flag “Apple first on mars” and Opera raises it’s flag “Already here” on the dark side of Mars.
Hopefully there will be an Opera Hype some day …
[…] time for the second video (which is promoting Opera Mini). Last time it was Opera Mini vs. iPhone (see here) and now something similar to “commercial”, although bit too long as a “real commercial” […]