New Firefox Campaign – It’s Just Wrong

There’s a video which should do some kind of marketing I guess (and it really does):

So according to that video, Firefox users compared to IE users are:

14% less likely to have sleeping disorders
67% more likely to go mountain biking
40% less likely to be widowed
53% more likely to go hiking
60% more likely to drink microbrew beer
51% less likely to be an Accountant
26% more likely to have gone to a live concert
26% more likely to have seen live music
45% more likely to have gone on a date
36% more likely to play extreme sports
76% more likely to have watched a foreign film
21% more likely to have an espresso
14% more likely to enjoy power weightlifting
34% more likely to participate in snow sports
6% more likely to practice yoga
113% more likely to be a student
139% more likely to go rock climbing
17% more likely to be self-employed
16% less likely to have fungal infections
41% more likely to have watched a documentary
36% more likely to participate in extreme sports
69% more likely to be in the Arts & Entertainment industry

More information from their web page:

21% less likely to be a sales representative or agent at their current place of business.
45% more likely to have gone on vacation in San Francisco within the last 2 years.
33% less likely to live with others suffering from high cholesterol. Huh?
6% less likely to have eaten any meal at Chick-fil-A within the last 7 days.
24% less likely to live with others suffering from heart disease. Huh?
66% more likely to have viewed or listened to audio or video about politics or public affairs news within the last 30 day.
89% more likely to have purchased database software for work in the last year.
38% less likely to live with others suffering from breast cancer. Huh?

Statistics on their web page – just wrong. What they were thinking? Is this funny or what?

EDIT: After website and video “launch” it was said, that they were not finished yet. Although I still don’t get it, if it’s not finished, why do they keep information about cancer and other diseases there?

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