Dubbed as “Rethink IE program”.
It appears like Microsoft’s marketing efforts got bit too extreme. Thanks to the recently published email by Uncrunched that they have received, we have learned that the software giant’s hired agency is contacting the media, asking them to write about the Internet Explorer.
How is this a bad thing? Well, it’s not about just writing about the IE since journalists are offered “compensations” or even prizes to do so aka “sponsored posts”.
On a positive note, upon learning about the program, Microsoft has suspended it and issued the following statement, “This action by a vendor is not representative of the way Microsoft works with bloggers or other members of the media. The program has been suspended.”
Time to try something else.
About (Author Profile)
Vygantas is a former web designer whose projects are used by companies such as AMD, NVIDIA and departed Westood Studios. Being passionate about software, Vygantas began his journalism career back in 2007 when he founded FavBrowser.com. Having said that, he is also an adrenaline junkie who enjoys good books, fitness activities and Forex trading.